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PO Box 29, Novi, MI 48376
Ph: 248-344-4423


Email: Stan@MoralPremise.com

Development & Production
SWC Films



UP-COMING WORKSHOPS & TALKS

Nothing currently scheduled.
See Storycraft Training at left.



"The most powerful tool in my new tool box."
Will Smith

"A total game changer. The Moral Premise gets your story (and all your characters) working for you, instead of the other way around."
Michael Jann, Sr. Writer, Tonight Show with Jay Leno

"The Moral Premise dares to suggest that movies might actually mean something."
Chris Vogler, "The Writer's Journey"

"Thanks for the great book. I will recommend it to all my classes."
Blake Snyder, WGA, Author "Save the Cat"

"An incredibly practical and helpful tool that should be taught in every film school."
Marianne & Cormac Wibberley, WGA (National Treasure and National Treasure: Book of Secrets)

"Stan, You are a light and an incredible gift! Thank you for your insight and innovation.The Moral Premise: It's Amazing!"
DeVon Franklin, VP, Sony Entertainment
Author, "Produced by Faith."

"Should be required reading, retroactively, for every working Hollywood screenwriter."
Brian Bird, WGA, Producer

"Thank you, thank you, thank you for your wonderful Moral Premise, and for all you've done for me and my writing, Stan."
Tamera Alexander, Novelist

"This is really an important book."
Derek Rydall "The Script Doctor"

"Drop all of your 'to-do' lists, get this book, and curl up for the read of your screenwriting lifetime."
Dave Anderson, President, Compass Film Academy

Aspiring or working screenwriters - I have a tip for you. Buy the THE MORAL PREMISE by Stanley D. Williams and read it twice.
Paul Lalonde, Chairman, Cloud Ten Pictures

"More than a must-read; it is groundbreaking."
Curt LaLonde

More Endorsements >>

Story and Screenplay Consulting
Stanley D. Williams, Ph.D.

PO Box 29, Novi, MI 48376
Ph: 248-344-4423-x5 - Fx: 248-679-8893 - Em: Stan@MoralPremise.com
SKYPE: DrStanleyDWilliams
Scroll to the bottom for SUBMISSION INSTRUCTIONS. If something doesn't make sense on this page please ask. Unlike the Federal Government I do not believe one size fits all and I do make mistakes.

Level 1: SPECIAL FOR UNSOLD WRITERS
$50 (Check), $52 (PayPal)
Submit:
First ten (10) pages of your script or manuscript. ONLY SEND TEN PAGES of your manuscript plus a COVER PAGE listing in bulleted form the first SEVEN (7) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals. Note there are EIGHT (8) Story Fundamentals, but all I want is the first seven (7). Use address, fax, or email at upper-left just below the SITE MENU to send materials. Electronic formats acceptable are: PDF, Final Draft, M.S. Word, or iWork's Pages.

Returned to you:
Very brief report returned by email of my visceral reaction to your story and writing. My comments will focus on style, grammar, character, setting, readability, and emotional engagement. I will comment very cursory on format, because I think script format "rules" are overrated and too much emphasis is placed on them. However, just as there is a grammar to the structure of a paragraph, sentences and words in a novel, so scripts must be understood -- and understanding will be the basis of my critique.
Benefit:
A cheap way to know if someone of my experience will "turn the pages." I'll tell you on what page I wanted to stop, although I will at least scan every page. But note that based on ten pages I cannot comment on story structure; for that see other levels below.

Level 2: Moral Premise or Log Line Coaching
$100 (check), $104 (PayPal)
Submit:
Story notes and/or story summary, including attempts at up to three moral premise statements OR log lines. (See Level 3 for submitting both log lines and moral premise statements.) Optional: send a COVER PAGE listing in bulleted form the first SEVEN (7) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals. Note there are EIGHT (8) Story Fundamentals, but all I want is the first seven (7). Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
One-hour telephone/skype coaching session, scheduled ahead of time by email that will result in a solid moral premise statement OR log line/story summary statement. At your request, we can record the call and I'll send you an mp3 audio file of our conversation.
Benefit:
Log Lines (or one-sentence summaries), and moral premise statements, will keep you focused as you beat out and write your story. They will keep you on track about what your story is about at the physical level and emotional level, and what your story is really about at the psychological and moral level.

Level 3: Moral Premise AND Log Line Coaching
$200 (check), $207 (PayPal)
Submit:
Story notes and/or story summary, including attempts at up to three moral premise statements AND log lines. INCLUDE a COVER PAGE listing in bulleted form the first SEVEN (7) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals. Note there are EIGHT (8) Story Fundamentals, but all I want is the first seven (7). Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Outcome:
Ninety-minute telephone/skype coaching session to help you clarify a workable moral premise statement and a story summary or log line. At your request, we can record the call and I'll send you an mp3 audio file of our conversation.
Benefit:
Log Lines (or one-sentence summaries), and moral premise statements, must support each other. Together they will keep you focused as you beat out and write your story on the physical, emotional, psychological, and moral levels.

Level 4: Major Story Beat Coaching
$350 (check), $363 (PayPal)
Submit:
As much as you have worked out about your story, including the EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis or rough story points/notes that reveal the final resolution. You may have very little of this figured out, but you should have at least solid story notes about the characters, setting, and major plot points. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Outcome:
2.5 hours of telephone coaching. (You need not use all your time at once.) During that time we will try to figure out the six-major turning points (which include the 3 disasters) for the protagonist, the conflict of motivational values for all the main characters, the moral premise statement, and the log line or story summary. At your request, we can record the call and I'll send you an mp3 audio file of our conversation.
Benefit:
This session will help ensure that your log line, moral premise statement, and major turning points of your story are physically, emotionally, psychologically, and morally consistent.

Level 5: Story Synopsis Coaching
$200 (check), $207 (PayPal)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Outcome:
1-hour of telephone/skype coaching. You need not use all your time at once. At your request, we can record the call and I'll send you an mp3 audio file of our conversation.
Benefit:
This session concentrates on writing a good and intriguing synopsis for submission to producers or publishers. It is based on already approved story beats from Level 2.

Level 6: Treatment Evaluation
$450 (check), $466 (PayPal)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution, and 10-20 page treatment (double spaced). Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
3-4 page evaluation with suggestions for improvement OR 1 hour telephone/skype coaching session. At your request, we can record the call and I'll send you an mp3 audio file of our conversation.

Level 7: Basic Moral Premise Coverage for Screenplays
$600 (check), $621 (PayPal)
(over 110 pages $3/pg)

Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution, and your Script. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
An 2-3 page analysis of the moral premise's consistency including basic story structure, turning points, overview of character development, how well the moral premise has been incorporated into the arc of the characters, with recommendations for improvement. This is not script coverage (see Level 8).

If you choose you can substitute my written report for a 2 hour phone conversation where I'll share with you, and we can discuss, my notes. Our call can be recorded and sent to you as an MP3 file.


Level 8: Basic Script Coverage
$600 (check), $621 (PayPal)
(over 110 pages $4/pg)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, and Script. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
A basic script coverage report of 3-4 page evaluation, with some high level suggestions for improvement. It will rate (but not analyze) your story idea, moral premise, characters, dialogue, story, structure, marketability and title as Excellent, Good, Fair, or Poor. It will also estimate the budget range, provide a log line, synopsis, and short analysis with an overall grade of: Recommend, Consider, or Pass. This does NOT get into the detail or analysis of the moral premise's structure, act structure, or turning points in the story. But I may offer some suggestions I can can do so succiently.

If you choose you can substitute my written report for a 2 hour phone conversation where I'll share with you, and we can discuss, my notes. Our call can be recorded and sent to you as an MP3 file.


Level 7+8: Basic Script Plus Moral Premise Coverage
$950 (check), $984 (PayPal)
(over 110 pages $6/pg)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution, and Script. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
Combines both moral premise and script coverage in 5-8 pages, for less.

If you choose you can substitute my written report for a 2 hour phone conversation where I'll share with you, and we can discuss, my notes. Our call can be recorded and sent to you as an MP3 file.


Level 9 LIGHT: Full Story and Script Analysis with 3-hour phone feedback.
$2,000 (check), $2,070 (PayPal)
(over 110 pages $10/pg)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution, and Script. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
Up to three (3) hours of telephone analysis, feedback, and coaching. Phone conference does not have to be all at the same time. This call replaces the written report mentioned as part of Level 9 HEAVY. Our call can be recorded and sent to you as an MP3 file.

Level 9 HEAVY: Full Story and Script Analysis with pritned report plus 1-hour phone clarification.
$3,500 (check), $3,623 (PayPal)
(over 110 pages $20/pg)
Submit:
The EIGHT (8) Story Fundamentals described on this post: Story Development Steps - Story Fundamentals, plus a 600 word synopsis revealing the final resolution, and Script. Use address, fax, or email at upper-left just below the SITE MENU to send materials.

Returned to you:
10-20 page evaluation and coverage of over-all story structure, character development, how well the moral premise has been incorporated into the script, with recommendations for improvement, and an analysis of the story's structure with turning points, and moral premise. Includes an 1-hour telephone call to clarify the report and answer questions.

Level 10: Real Time Consulting
$125/hour (check), $130/hour (PayPal)
Payable in Advance.

Use address, fax, or email at upper-left just below the SITE MENU to communicate your request.

Telephone and In-Person (S.E. Michigan)
$125 per hour
Out-of-Town Meetings
$1,500 per day plus First Class travel

SUBMISSION INSTRUCTIONS

For Filmmakers/Scriptwriters

  1. Submissions need not query in advance. Send to above address. You'll get most for your dollar if you supply all that is asked for below. If you don't have or can't figure out the moral premise statement, log line, or story summary, I'll help you come up with what you need.
  2. Rates assume feature length script of 90-120 pages (max). Additional pages will be prorated.
  3. Analysis of hardcopy: please send in industry standard format. For script format see Riley's THE HOLLYWOOD STANDARD (published by Michael Wiese).
  4. Please include check, or "Send Money" via PayPal to sales@ninevehscrossing.com
  5. Include SASE for return of material.
  6. Electronic submissions accepted in Adobe PDF, Final Draft, or M.S. Word. Add $25 for printing and return postage via PRIORITY MAIL.
  7. Always include real name, full return address, phone number, and email address.
  8. Turn around depends on other deadlines, usually 2-3 weeks. If longer I will contact you after receipt of your material.
  9. If you choose you can send me a non-disclosure confidentiality agreement that I will sign if the agreement does not pigeon hole my responsibilities to other clients as a consultant. (While I will not disclosing particulars or specific information about your project, as a consultant I become valuable because of my breadth of exposure to industry projects and practices, and thus my general knowledge is shared with all, for the benefit of all.)
  10. My standard hourly rate is $125, but certain discounts apply. See Levels described above.
  11. On all coaching calls, you place the telephone call to the number provided.
  12. If you request I can RECORD our telephone call and send you the resulting mp3 file. I will not record unless you ask for it.

For Novelists

  1. I do not read entire manuscripts. My coaching is limited to story structure.
  2. Query via email in advance for story coaching session by telephone or Skype.
  3. Use ADD TO CART buttons below, or "Send Money" via PayPal to sales@ninevehscrossing.com. If we're doing this by snail mail, send a check with your hardcopy submission materials.
  4. Submit material electronically as PDF, MS Word, iWork file, raw email text, or hard copy via snail mail.
  5. Always send me your real name, full return address, phone number, and email address.
  6. My standard hourly rate is $125, but certain discounts apply. See Levels described below.
  7. On all coaching calls, you place the telephone call to the number we provide, or call me via Skype.
  8. If we do this by telephone, I can record our conversation and send you the resulting mp3 file. But you have to ask for this. No extra charge.

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Stan Williams Communications, SWC Films, & Nineveh's Crossing, LLC